North Carolina forward James McAdoo breaks free for a dunk during a 2012 NCAA Tournament game against Creighton. According to SI’s Luke Winn, McAdoo has made a monumental jump in usage rate this season (19.8 to 29.6). (Mike Ehrmann/Getty Images)

WINN: Breaking down McAdoo’s outsized role in UNC’s offense

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• North Carolina
• Tar Heels
• James McAdoo
• Basketball
• College Basketball